Brigitte Bardot

Brigitte Bardot

Monday, 24 March 2014

Target audience and ways i would advertise my thriller

Although our target audience is teenagers, we still have to think about our secondary target audience.  They will be older and will discover films in different ways to teenagers, even though they may not actually watch the film it is still important we target them so they have the chance to talk about it and decide if they think it looks like a film they would want to watch. The way we would advertise for teenagers would be adverts on movies in a similar genre, therefore people who like similar types of thrillers will like the look of ours. We would also advertise on :


  • YouTube adverts 
  • social media would be a key way of advertising for teenagers because teenagers are constantly on social media sites like twitter, Facebook etc 
  •  Billboards 
  • Magazines e.g. empire magazine 
  •  Radio interviews with actor’s teenagers may like about a film.
  • Social media alternate reality games
  • Media and press e.g.radio



For our secondary target audience we would advertise by:


  • · Newspaper articles
  •  Reviews 
  • Tv chat shows (perhaps even shows the older generation often watch like The One Show )
  • Magazines
  • Billboards 
  • Flyers
  • National press

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